Superbeets is marketed as a superfood, a supplement claimed to boost blood circulation, and subsequently improve energy levels and stamina.In my Superbeets review, I will discuss whether this “ superfood ” actually does what it is, or if it’s just a placebo. Beetroot It Beetroot juice (Active) was associated with an increase in plasma nitrate and a trend towards increased nitrite levels. Beetroot … Beet It Sport is part of James White Drinks, which for over 30 years has been tasting, testing and experimenting to bring you the most natural and delicious range of juices. Cermak et al (2012) - Nitrate supplementation’s improvement of 10-km time-trial performance in trained cyclists, International Journal of Sport Nutrition and Exercise Metabolism, McMaster University, Canada. Journal of Strength and Conditioning Research We are happy to provide our Placebo Beet It Sport shots to teams and institutions worldwide for research. Our Beet It Sport Nitrate 400 shot was the only beet juice product to consistently contain an adequate dose (>300mg) of dietary nitrate per serving (400mg). Wylie et al (2013) – University of Exeter, UK, Nitrate supplementation’s improvement of 10-km time-trial performance in trained cyclists Nitric Oxide The IOC consensus statement of 20 world leading sport scientists, includes 12 published research papers, all using Beet It Sport Nitrate 400 shots. Department of Applied Physiology & Kinesiology, Centre for Exercise Science, University of Florida, Inorganic nitrate supplementation lowers blood pressure in humans – role for nitrite – derived NO Beets are known to have antioxidant properties, which protect cells from free radicals. In conjunction with the University of Exeter, we developed the placebo shot, which is an identical version of the Nitrate 400 shot (in appearance and taste), except the nitrate has been removed. Maughan et al (2018) – IOC consensus statement: dietary supplements and the high-performance athlete, British Journal of Sports Medicine, St Andrews University, UK. If you search for beet juice clinical studies on PubMed.gov, you will find dozens. Williams et al (2020) – Samford University, US, Chronic high-dose beetroot juice supplementation improves time trial performance of well-trained cyclists in normoxia and hypoxia Benefits of Beets #6 — They Have Cancer-Fighting Properties. Many people know you as "@AndyBeetroot" online. England Rugby trials our concentrated beetroot juice (prototype Beet It shots) with positive feedback. Rokkedal-Lausch et al (2019) – Aalborg University, DK, What’s in your beet juice? And of course the smaller the volume of fluid that you consume, the more convenient that is as well so using the concentrated shots we find is more palatable and easier, just logistically both for us and for our subjects than consuming the 500ml of juice that we did in our original experiments. Just Beet It: The only brand that delivers 400mg of natural nitrate per shot, which is the ideal amount for performance improvement. Researchers worldwide use our placebo shots to conduct double-blind, placebo controlled trials, to eliminate the possibility of a ‘placebo effect’ and ultimately increase the robustness of their research. Nyakayiru et al (2016) – Beetroot juice supplementation improves exercise performance in soccer players, Nutrients, Maastricht University, The Netherlands, Coggan et al (2015) – Effect of acute dietary nitrate intake on maximal knee extensor speed and power in healthy men and women, Nitric Oxide, Washington University School of Medicine, US, Pinna et al (2014) – Effect of beetroot juice supplementation on aerobic response during swimming, Nutrients, University of Cagliari & Italian Olympic Committee, Italy, Burke (2013) – To beet or not to beet?, Journal of Applied Physiology, Australian Institute of Sport, Australia, Wylie et al (2013) - Dietary nitrate supplementation improves team sport-specific intense intermittent exercise performance, European Journal of Applied Physiology, University of Exeter, UK. Beet It Sport becomes an official supplier to the NN Running Team; 60 elite distance runners including marathon and half marathon world record holders Eliud Kipchoge and Geoffrey Kamworor, respectively. Sign up to our newsletter to explore the world of Beet It. The analysis included 8 participants in active and 7 in placebo based on follow-up at 30 d. Statistical Analysis 1 5.Secondary Outcome Wylie et al (2013) – University of Exeter, UK, Dietary nitrate supplementation improves team sport-specific intense intermittent exercise performance Beet It Sport Shots and Bars deliver consistent doses of natural nitrate. We had the pleasure of interviewing one of the greatest physiologists in the UK. European Journal of Applied Physiology Read a transcript of the interview below: I think my interest probably began as an athlete myself – as a teenager I was reasonably successful as a distance runner and I wanted to learn more about the limits of performance and so I was naturally drawn to Sports Science. Nitrate is contained in a variety of different vegetables; green leafy vegetables in particular, and a couple of fruits as well. In the study, 16 recreationally trained men were randomly assigned to receive a pre-workout supplement (n = 8) or placebo (n = 8) throughout the duration of a supervised, periodized, 4-week training program designed to promote strength and hypertrophy. Bailey et al (2009) – University of Exeter, UK. There is strong science behind the use of beetroot to help endurance athletes... Holly Norton, GB Rower, 2016 World Champion . What we don’t know yet is whether elite sprinters stand to benefit and I think that may be the next area to look at – elite basketball players who very much rely on power, elite football players, and sprinters themselves. Placebo. James White Drinks Ltd does not conduct, fund or commission any research involving laboratory animals. Journal of Applied Physiology 110: 585-586 (2011) For more information please get in touch! Beet It juice is supplied to Dubai for camel racing! It is also bottled and supplied by James White Drinks (UK). Wightman et al (2015) – Northumbria University, UK, Dietary nitrate improves sprint performance and cognitive function during prolonged intermittent exercise European Journal of Applied Physiology More about Beet It Organic | Buy now - Beet It Organic in our online shop Our products are available from Amazon.com. Beet It Sport shots have been independently used for research in over 200 nutritional, medical and sports science institutes and universities, in more than 30 countries around the world. Participants will be randomized to receive either beetroot juice or a beetroot juice placebo, as a dietary supplement, for 30 days. Beet It Sport - beet your personal best with beetroot juice from James White Drinks, We're closed from the 24th December until the 4th January, and although. Mo Farah receives delivery of Beet It shots to his home arranged by UK Athletics. I Know is taken from the album, Placebo. Journal of Applied Physiology Geraint Thomas wins the Tour de France – Geraint is supplied Beet It Sport shots. Beetroot juice lowers blood pressure and the O2 cost of exercise” Each shot will consist of 1x70ml nitrate-depleted beetroot Placebo shot (~0.003mmol of nitrate; Beet It, James White Drinks Ltd, Ipswich, UK). Beet It Sport is the only beet juice brand that delivers a consistent, adequate dose of dietary nitrate per serving. Wylie et al (2019) – Human skeletal muscle nitrate store: influence of dietary nitrate supplementation and exercise, The Physiological Society, University of Exeter, UK. That’s why Beet It Sport is the clinical standard, used … Below are a list of papers that have been published on the subject of the benefits of natural nitrate supplementation.The represents a study which used Beet It. The patients received nitrate-rich beetroot juice (∼16 mmol nitrate per day) and placebo in 2 treatment periods of 7 days each. With my background as a runner myself, I think that’s the one that I continue to live vicariously through. Alternatively, please see below for the list of other retailers where you can find our Beet … But the problem is, you don’t really know exactly how much you’re going to get. Over a 10 mile time trial, it was found that nitrate improved power output by 2.7% compared to the placebo conditions. I did my first degree in Sports Science and eventually my PHD in Exercise Physiology and as my running career started to fall by the way side then I was able to put that same energy into studying the limitations to performance and so it was a natural sort of transition. Superbeets is a highly concentrated formulation of beets, rich in dietary nutrients and nitrites. Consistent nitrate. The placebo shot sets a new standard for more robust research; double-blind, placebo-controlled research. THE PLACEBO EFFECT IN STUDIES Lansley et al (2011) - Dietary nitrate supplementation reduces the O2 cost of walking and running: a placebo-controlled study, American College of Sports Medicine, University of Exeter, UK. Also we make a nitrate depleted version of our BEET IT shots which research teams use as a placebo for double blind crossover trials – the gold standard for unbiased research. It … Journals of Gerontology Expect the latest stories, offers and a healthy dose of pressed juice! Physiology & Behaviour Beet juice can be healthy as well. Nitrate and nitrite content of beet juice products marketed to athletes This produced a between treatment medium to large standardized effect size (Cohen d) of 0.62 (95% CI, -0.23 to +1.44). Journal of Applied Physiology, University of Exeter, UK. Beetroot juice has been used in a variety of different sports, different levels of competition, mostly with positive results. As Co-Author, that’s God’s prerogative, so I have bowed to the forces within and without and shelved the draft about death and composting until God’s in a better mood. Methods and results: We prospectively studied 15 patients with PAH in an exploratory randomized, double-blind, placebo-controlled, crossover trial. McMahon et al (2016) – University of Queensland, AUS, Beet Root Juice: An Ergogenic Aid for Exercise and the Aging Brain Half the participants received Beet-It containing 560 mg of nitrate; the others received a placebo Beet-It with very little nitrate. So with this in mind, what did six weeks of exercise and beet juice (or placebo) do? Betaine: The Other Beet Supplement. Other Name: Beet-It organic placebo Leading research into dietary nitrate supplementation for sports performance is undertaken here in the UK at The University of Exeter under Professor Andy Jones, who is a beetroot expert and pioneered the research into dietary nitrate supplementation at the University of Exeter. Beet It Sport Nitrate 400 shots deliver a consistent 400mg dose of natural dietary nitrate per 2.4oz shot – the only concentrated beet juice product on the market to deliver an optimal dose of 400mg dietary nitrate per serving (Gallardo & Coggan 2018) Using the concentrated form may help get … Petrie et al (2016) – Wake Forest University, US, Dietary nitrate modulates cerebral blood flow parameters and cognitive performance in humans: a double-blind, placebo-controlled, crossover investigation Haider & Folland (2014) – Loughborough University, UK, Beetroot juice and exercise: pharmacodynamics and dose-response relationships Placebo Comparator: BR Juice Placebo and Exercise Training Subjects consume 70 ml of Beetroot Juice (Beet-It Stamina Shot; Placebo) to assess acute effects of beverage supplementation at the start (between Testing Visits 1 & 2) and at the end of the trial (between Visits 3 & 4). Jones et al (2015) – University of Exeter, UK, Nitrate supplementation enhances the contractile properties of human skeletal muscle Just 200 ml of the juice a day is all you need to reap its benefits. Please contact us if you would like a more information about the full  research details. Posted on December 27, 2020 by Rita Sommers-Flanagan. International Journal of Sport Nutrition and Exercise Metabolism Beet It Organic beetroot juice is blended with 10% apple juice to smooth the earthy aftertaste of beetroot and with less sugar than your standard fruit juices, a glass of beetroot juice provides an even more enriching start to the day. Beet It shots are used in medical research as a natural source of dietary nitrate, and research ethics committees have approved for Beet It shots to be used for human trials without completing animal trials first. Eating beets or drinking beet juice a couple of times the day before the event makes a huge difference. This is the power of the placebo effect. In a world of marginal gains, that is significant. Journal of Applied Physiology Simple reaction time during a computer-based cognitive function test was 4% faster in those who consumed 8.5 ounces (250 ml) of beetroot juice daily for two weeks, compared to the placebo . I’m a fan of rugby, particularly, as a Welshman I follow the 6 Nations very closely. When you are testing the limits of endurance, give yourself no excuses, Beet Your Personal Best! This beverage is identical in look and taste to the Beet-It organic shot, but has the nitrate removed. NN Running Team athlete Eliud Kipchoge breaks the marathon world record in a time of 2:01:39 – Eliud drank Beet It Sport shots in the run up this race in Berlin. Beetroot is available in many forms and of course if you were to consume say three or four beetroots you’d consume a certain amount of nitrate, which would be effective. Beetroot juice is high in nitrates, a chemical when ingested is … Professor Andy Jones and colleagues at the University of Exeter discover that muscle plays an important role in the transport, storage and metabolism of nitrate in humans. International Journal of Sport Nutrition and Exercise Metabolism Half the participants received Beet-It containing 560 mg of nitrate; the others received a placebo Beet-It with very little nitrate. God outright refused to help edit my first run of the godblog for this week. Researchers at the University of Exeter are the first to use our placebo shot – an identical version of the shot (in appearance and taste), except the nitrate has been removed. After the 12-week protocol, claudication onset time on a maximal treadmill test increased by 59.2±57.3 s for the exercise plus placebo group (n=13) and by 180.3±46.6 s for the exercise plus beetroot juice group (n=11; P≤0.05). Whereas with something like lettuce or spinach, you wouldn’t ever quite know how much you were giving and to consume 100g of spinach prior to exercise is not quite so straight forward as consuming say, 70ml of beetroot juice. Researchers worldwide use our placebo shots to conduct double-blind, placebo controlled trials, to eliminate the possibility of a ‘placebo effect’ and ultimately increase the robustness of their research. Subscribe: http://smarturl.it/SubscribePlacebohttp://www.placeboworld.co.uk/—————————2020 marks … If we believe something is working — swigging beet juice supplements pre-race or a new training regimen guaranteed to make us 5% faster, for example — then we’re more likely to actually hit that new goal, even if the supplement or training plan does nothing. Beet It Sport is used by an extraordinarily high percentage of the worlds sporting elite; including teams in English Premier League, Spanish La Liga, International Rugby Union, NFL, NBA, MLS, NHL and individual Olympic and Paralympic athletes from a range of sporting disciplines. Most of our beetroot juice is pressed and bottled deep in the Suffolk countryside at our James White Drinks factory. Nutrients Over the last decade, our Beet It Nitrate 400 shots (specifically their 400mg natural nitrate content) have been used in over 300 independent scientific studies worldwide. There's nobody quite like Eddie. Why was beetroot the chosen vegetable? Hypertension Below is a short list. We chose beetroot simply because it’s quite easy to administer because you can juice beetroot – and it’s very easy to consume in a liquid form – at certain volume, which contains a certain amount of nitrate – and when you’re doing controlled laboratory experiments, that’s quite a nice capability to have. Andy, when start getting passionate about Exercise and Sport Science? Beet It Sport is a natural substance that I trust and have seen the benefits in my training and racing. Effect of Acute Beetroot Juice Supplementation on Bench Press Power, Velocity, and Repetition Volume Leicester City win the English Premier League and BBC reveal that Beet It was part of “the secret science” behind Leicester’s remarkable triumph. Placebo Comparator: Placebo then Nitrate Participants will consume a daily Nitrate-depleted beetroot shot for six days. Beets contain a high level of dietary nitrate, which is converted to nitrite and then nitric oxide (NO) when consumed. ... My heart skips a beat. Bailey et al (2009) - Dietary nitrate supplementation reduces the O2 cost of low-intensity exercise and enhances tolerance to high-intensity exercise in humans. What other interests in sport do you have? Three times a week for six weeks, they drank a beetroot juice supplement called Beet-It Sport Shot one hour before a moderately intense, 50-minute walk on a treadmill. Beetroot juice is rich in a range of nutrients. Beet It Sport - beet your personal best with beetroot juice from James White Drinks, We're closed from the 24th December until the 4th January, and although. But I think my first love will always be endurance sports but distance running in particular. So it’s much easier to consume a liquid than a solid – especially if you’re an athlete and you’re due to train or to compete. Share on Pinterest. I guess I’m a fan of all sports really; I love it when the Olympics comes around. Beet It fuels the Rugby World Cup - seven of the top ten international rugby teams use Beet It Sport ahead of the Rugby World Cup in Japan. It improved the “community consistency” of both groups of … What athlete, or what sport type would you love to get in the lab and experiment. Beets are chock-full of other nutrients like iron, manganese, copper, potassium, and magnesium – all of which have their individual benefits. The results appear in Nutrition Journal. Why do you use concentrated beetroot shots for your research? Shannon et al (2017) – Effects of dietary nitrate supplementation on physiological responses, cognitive function, and exercise performance at moderate and very-high simulated altitude, Frontiers in Physiology, Leeds Beckett University, UK. Those who consumed the beet juice drink showed improved function in the areas of the brain related to motor control, emotion, and cognition, compared to those in the placebo group. The researchers used a product called Beet-It, which is a British company that makes concentrated beet juice. Sports Medicine The players who drank two concentrated beet shots per day, on average, covered a 3.4 percent greater distance in a series of sprints at progressively faster … Kapil et al (2010) – Queen Mary University of London (WHRI), UK, Dietary nitrate supplementation reduces the O2 cost of low-intensity exercise and enhances tolerance to high-intensity exercise in humans – using Beet It We are happy to provide our Placebo Beet It Sport shots to teams and institutions worldwide for research. Good nutritional profile. First study uses innovative Beet It nitrate-depleted placebo shots 2011 Researchers at the University of Exeter are the first to use our placebo shot – an identical version of the shot (in appearance and taste), except the nitrate has been removed. In the study, 15 men and 15 women drank either 17.6 ounces of a beet juice beverage consisting of about three-fourths beet juice … Cermak et al (2012) – McMaster University, CAN, “A toast to health and performance! The average distance covered in the test was 3.4 percent greater with beet juice than with placebo. shot after shot, bar after bar. This is a double-blind, randomized, placebo-controlled, pilot study. Raw beets also have terrific benefits – one of them being the ability to prevent cancer. Market Leader : Beet It Sport is the No.1 natural nitrate beet supplement providing you with your guaranteed dose of dietary nitrate. But most of those are just from the past few years.The buzz really began around a decade ago. I think the area that we’re moving into now is the effect on sprint performance and muscle power and so forth, and there are some indications, at least in recreational or sub-elite athletes that it can be effective in those circumstances. Stanaway et al (2017) – Massey University, NZ, The Effect of Dietary Nitrate Supplementation on Endurance Exercise Performance in Healthy Adults: A Systematic Review and Meta-Analysis Medicine & Science in Sports & Exercise Beet It beetroot juice is used by many competing athletes, including 4x gold medallist David Weir, who is quoted “as inexplicably using beetroot juice” by Boris Johnson in his Olympic Champions salute. We encourage all third-party scientists who use Beet It shots in their research to avoid using animals in laboratory experiments. Gallardo & Coggan(2018) – Indiana University Purdue University Indianapolis, US, Performance and health benefits of dietary nitrate supplementation in older adults: a systematic review Here's a little throwback. Before SuperBeets and other supplements went mainstream, the NN Running Team athlete Eliud Kipchoge becomes the first man to run a marathon in less than two hours in Vienna - fuelled by Beet It Sport shots #NoHumanIsLimited. 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